Atlan's nav has two CTAs — one starts a sales call, one doesn't.
To see a product demo, you typically need to book a sales call. But what if you aren't ready to talk to sales? Atlan built something else. A live demo webinar series that you can join without speaking to a rep. Right in the nav, you're presented with an option to "See the context layer, built live." Instead of forcing the entrance to a sales cycle, buyers get the chance to see the product in action, ask questions, and leave. Once they're ready to buy, they enter the cycle more informed and with higher intent.
Pebble's "How It Works" section shows what a session actually looks like — not just what the product does.
Shared topics: Enablement
Think Landing Page, Not PDF: Adobe Express One-Pager Nails Clarity
Shared topics: Enablement
