Relume frames their Free plan as a step in the journey.
I really like how Relume frames these two packages for their new Publish product - essentially an AI tool for building and hosting a website. There are two plans: Free hosting and Launch hosting. What's different is how they frame the free plan as a step along the journey. It doesn't even feel like the Free plan is a possibility after you launch a site. It's just so you can build your site without having to pay for it. I feel like a lot of platforms get stuck supporting free users who never had any intention of upgrading. But I much prefer the approach of having a free way to get started, but built in mechanics to make upgrading inevitable.
