Get Specific With Your Use Cases

Equals is a spreadsheet on steroids. Simply connect your data sources and build GTM reports in seconds. The natural question with a product this broad is: what can I use this for? They answer it head-on with over twenty specific use case pages in their top nav. Each one focuses on a specific report you can create. Most use case pages stay vague — organized by persona or broad category. Equals gets granular. And if they wanted to, each page could double as a landing page for paid campaigns.